Our Blog

Case studies, the latest industry news and tips from our team of experts. Our blog will keep you up to date with all things data-driven marketing.

Email SEO: Write for search, not just open rates
05 March 2026 8 min read

Email SEO: Write for search, not just open rates

How AI search is affecting marketing reports
05 March 2026 10 min read

How AI search is affecting marketing reports

What is the lifespan of a website?
13 February 2026 10 min read

What is the lifespan of a website?

How data storytelling improves digital recommendations
05 February 2026 8 min read

How data storytelling improves digital recommendations

What does it mean if my CMS is no longer supported?
01 February 2026 8 min read

What does it mean if my CMS is no longer supported?

Optimise your marketing with AI
22 January 2026 8 min read

Optimise your marketing with AI

Why data security matters
07 January 2026 7 min read

Why data security matters

Our favourite new Canva features
05 December 2025 7 min read

Our favourite new Canva features

Getting more out of your community engagement hub
27 November 2025 6 min read

Getting more out of your community engagement hub

The impact of the social media ban
18 November 2025 8 min read

The impact of the social media ban

Your GEO content checklist
04 November 2025 7 min read

Your GEO content checklist

Tips for making short-form video content in Canva
21 October 2025 5 min read

Tips for making short-form video content in Canva

Xperience by Kentico: The key features of Content hub
14 October 2025 5 min read

Xperience by Kentico: The key features of Content hub

The latest social media trends
02 October 2025 5 min read

The latest social media trends

The psychology behind effective website design
25 September 2025 10 min read

The psychology behind effective website design

5 common accessibility issues on Local Government sites
25 September 2025 5 min read

5 common accessibility issues on Local Government sites

5 things residents wish their council website did better
17 September 2025 5 min read

5 things residents wish their council website did better

State of Social 2025 Highlights
09 September 2025 5 min read

State of Social 2025 Highlights

Inspiring ideas for local government websites from around the globe
03 September 2025 5 min read

Inspiring ideas for local government websites from around the globe

Building common Local Government personas
07 August 2025 3 mins read

Building common Local Government personas

Instagram and SEO: What you need to know about the latest update
05 August 2025 3 mins read

Instagram and SEO: What you need to know about the latest update

What we know so far about Generative Engine Optimisation
31 July 2025 7 min read

What we know so far about Generative Engine Optimisation

Is Xperience by Kentico right for me?
29 July 2025 2 mins read

Is Xperience by Kentico right for me?

Marketing grants, discounts and freebies available for NFPs
15 July 2025 6 min read

Marketing grants, discounts and freebies available for NFPs

How Local Councils can engage their community
11 July 2025 5 min read

How Local Councils can engage their community

User Research deep dive part 2: How does it work?
27 June 2025 5 min read

User Research deep dive part 2: How does it work?

Why Xperience by Kentico is a marketer's dream
27 June 2025 5 min read

Why Xperience by Kentico is a marketer's dream

Kentico end-of-life: What you need to know
18 June 2025 5 min read

Kentico end-of-life: What you need to know

Boost sales through marketing: Bestwest case in point
30 May 2025 5 min read

Boost sales through marketing: Bestwest case in point

3 marketing moves that drive real revenue
30 May 2025 5 min read

3 marketing moves that drive real revenue

User Research deep dive part 1: What is it?
20 May 2025 5 min read

User Research deep dive part 1: What is it?

What is Xperience by Kentico?
15 May 2025 5 min read

What is Xperience by Kentico?

ALYKA selected to become Canva’s first official Agency Partner
17 June 2024 3 min read

ALYKA selected to become Canva’s first official Agency Partner

Getting better content mileage: The 3Rs of recycling content
28 March 2024 7 min read

Getting better content mileage: The 3Rs of recycling content

Quick practical tips for making accessible content
14 March 2024 5 min read

Quick practical tips for making accessible content

Global recognition for the City of Swan and ALYKA
14 March 2024 7 min read

Global recognition for the City of Swan and ALYKA

The importance of accessibility
29 February 2024 5 min read

The importance of accessibility

ALYKA predicts
21 December 2023 6 mins read

ALYKA predicts

How you can use AI to improve the efficiency of your digital marketing
03 November 2023 5 min read

How you can use AI to improve the efficiency of your digital marketing

Design secrets every marketing manager needs to know
28 September 2023 5 min read

Design secrets every marketing manager needs to know

How to make sure your content cuts through the noise online
30 June 2023 5 min read

How to make sure your content cuts through the noise online

ALYKA: 1 of 12 in Australia to earn prestigious HubSpot Onboarding Accreditation
31 March 2023 2 mins read

ALYKA: 1 of 12 in Australia to earn prestigious HubSpot Onboarding Accreditation

Practising what we preach | Our brand and messaging guidelines rollout
03 June 2022 1 min read

Practising what we preach | Our brand and messaging guidelines rollout

ALYKA partner with Canva ahead of new product launch
18 March 2022 1 min read

ALYKA partner with Canva ahead of new product launch

Your guide to UTM parameter naming conventions
28 January 2022 2 mins read

Your guide to UTM parameter naming conventions

3 Essential Marketing Reports to Prove ROI
10 December 2021 3 mins read

3 Essential Marketing Reports to Prove ROI

Performance marketing: Trust your gut or trust your data?
12 November 2021 3 mins read

Performance marketing: Trust your gut or trust your data?

Are you tracking the ROI of your marketing spend?
29 October 2021 3 mins read

Are you tracking the ROI of your marketing spend?

ALYKA become WA’s first and only HubSpot Diamond Solutions Partner
01 October 2021 3 mins read

ALYKA become WA’s first and only HubSpot Diamond Solutions Partner

How to write metadata for your website content. Part 2: Time to start writing!
16 September 2021 2 mins read

How to write metadata for your website content. Part 2: Time to start writing!

A complete guide to CRMs
09 September 2021 3 mins read

A complete guide to CRMs

How to create buyer personas to focus your marketing strategy
07 September 2021 2 mins read

How to create buyer personas to focus your marketing strategy

How to write metadata for your website content. Part 1: Keyword research
02 September 2021 2 mins read

How to write metadata for your website content. Part 1: Keyword research

Industry Update: Google 3-Strike Policy
20 August 2021 1 min read

Industry Update: Google 3-Strike Policy

The 3 Secrets to Generating High Ticket B2B Leads
28 August 2020 5 mins read

The 3 Secrets to Generating High Ticket B2B Leads

Everything you need to know about the Google & Facebook COVID-19 Ad Grants
01 May 2020 3 mins read

Everything you need to know about the Google & Facebook COVID-19 Ad Grants

COVID-19 Digital Checklist
15 April 2020 1 min read

COVID-19 Digital Checklist

6 steps to surviving & thriving in a pandemic
26 March 2020 5 mins read

6 steps to surviving & thriving in a pandemic

Bruno Kongawoin: Ex-NBA basketball player turned Perth’s headshot & portrait specialist - Ep 50
11 July 2018 1 min read

Bruno Kongawoin: Ex-NBA basketball player turned Perth’s headshot & portrait specialist - Ep 50

100 people clicked on my ad and 97 of them didn’t convert...why?
28 May 2018 6 mins read

100 people clicked on my ad and 97 of them didn’t convert...why?

David Zucaro from Teck Global: Sold his home to fund his business, where is he now?
02 April 2018 1 min read

David Zucaro from Teck Global: Sold his home to fund his business, where is he now?

The God Fearing Millionaire. Business, life & investment tips
10 October 2017 1 min read

The God Fearing Millionaire. Business, life & investment tips

Mr Shark Tank: Derek Gerrard. Entrepreneur, tech investor, pastor and philanthropist. Episode 9
26 September 2017 1 min read

Mr Shark Tank: Derek Gerrard. Entrepreneur, tech investor, pastor and philanthropist. Episode 9