Web 2.0 websites: Bringing you and your audience together

Interaction and collaboration – that’s what web 2.0 websites are all about. It’s about creating a more engaging and compelling website experience. It’s about using web 2.0 technologies and applications to bring you and your website’s users together in a more holistic, sharing online environment. And it’s something our web design and development team in Perth know inside-out.

Before web 2.0...

In the bad old days, a static website would suffice. You’d simply take your organisation’s brochure and turn it into a website and everyone would go online and nod and say, “Hmmm, very nice.”

Yawn.

Today, people expect more. They want information, but they want a more personalised experience. They want interaction – with you, with other visitors, with everyone. They want a dialogue – just think how much more rewarding and helpful a conversation or discussion is than a boring old speech.

How do you get web 2.0 websites right?

Let’s start at the beginning. Web 2.0 websites require a different mindset. You have to structure your site to accommodate all the web 2.0 technologies and applications out there. That’s where our website architecture planning expertise comes into play, ensuring your website is structured correctly from the get-go.

With the right architecture in place, the sky’s the limit. Blogs. Forums. User generated content. Wikis. Social media networking, such as Facebook and Twitter strategies. Everything and anything that creates fresh content and enables people to connect, providing visitors with more and more reasons to come back time and again.

So start the dialogue now.  Talk to our website development team in Perth about web 2.0 websites – you and your online community will be reaping the rewards before you know it.